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Cloudflare Details Unified Data Platform Where Billing Workloads Account for 53% of Queries

Leela Kumili — Fri, 03 Jul 2026 14:29:00 GMT

Cloudflare details Town Lake, an internal unified data platform, and Skipper, an AI analytics agent unifying access to operational, billing, security, and business data. The platform processed ~91K billing queries, with billing forming majority usage. Built on a lakehouse architecture using Trino, Iceberg, R2, and DataHub, it enables governed cross-system analytics and natural language access.

By Leela Kumili

Inside Target’s LLM-Based System for Semantic Matching in Marketing Forecast Pipelines

Leela Kumili — Mon, 29 Jun 2026 14:26:00 GMT

Target built a generative AI system to improve marketing campaign forecasting by retrieving and ranking similar historical campaigns. Using embeddings, vector search, and LLM ranking, it replaces rule-based workflows. Evaluation shows 75% top-1 and 100% top-3 coverage. The system reduces manual effort, improves consistency, and uses feedback loops to refine retrieval using campaign outcomes.

By Leela Kumili