https://www.infoq.com InfoQ Business Value feed https://www.infoq.com/news/2026/07/platform-business-users/?utm_campaign=infoq_content&utm_source=infoq&utm_medium=feed&utm_term=Business+Value <img src="https://res.infoq.com/news/2026/07/platform-business-users/en/headerimage/header-1783344970544.jpg"/><p>A lot of platform teams face a problem: they build a lot of really cool stuff, and then their developers don't use it. Be visible to management, talk to stakeholders and listen to their problems, make your value measurable with metrics like DORA, create narratives, and show the hidden pain to make it personal: these are lessons that Lucas Hornung and Christian Matthaei presented.</p> <i>By Ben Linders</i> Business Value Collaboration Metrics Communication Developer Experience Stakeholder Platforms Platform Engineering Culture & Methods news Thu, 16 Jul 2026 11:09:00 GMT https://www.infoq.com/news/2026/07/platform-business-users/?utm_campaign=infoq_content&utm_source=infoq&utm_medium=feed&utm_term=Business+Value Ben Linders 2026-07-16T11:09:00Z /news/2026/07/platform-business-users/en