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      <title>Article: Unpacking How Ad Ranking Works at Pinterest</title>
      <link>https://www.infoq.com/articles/pinterest-ad-ranking-ai/?utm_campaign=infoq_content&amp;utm_source=infoq&amp;utm_medium=feed&amp;utm_term=Rankings-articles</link>
      <description>&lt;img src="https://res.infoq.com/articles/pinterest-ad-ranking-ai/en/headerimage/generatedHeaderImage-1710929235364.jpg"/&gt;&lt;p&gt;Aayush Mudgal describes how Pinterest serves advertisements. He discussed in detail how Machine Learning is used to serve ads at large scale. He went over ads marketplaces and the ad delivery funnel, the ad serving architecture, and two of the main problems: ad retrieval and ranking. Finally, he discussed some of the challenges and solutions for training and serving large models.&lt;/p&gt; &lt;i&gt;By Anthony Alford&lt;/i&gt;</description>
      <category>Rankings</category>
      <category>Neural Networks</category>
      <category>Advertising</category>
      <category>Deep Learning</category>
      <category>QCon San Francisco 2023</category>
      <category>AI, ML &amp; Data Engineering</category>
      <category>article</category>
      <pubDate>Tue, 26 Mar 2024 09:00:00 GMT</pubDate>
      <guid>https://www.infoq.com/articles/pinterest-ad-ranking-ai/?utm_campaign=infoq_content&amp;utm_source=infoq&amp;utm_medium=feed&amp;utm_term=Rankings-articles</guid>
      <dc:creator>Anthony Alford</dc:creator>
      <dc:date>2024-03-26T09:00:00Z</dc:date>
      <dc:identifier>/articles/pinterest-ad-ranking-ai/en</dc:identifier>
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